In the world of domain investing, few names command as much respect and admiration as Rick Schwartz, a.k.a. “The Domain King.” Known for his uncanny ability to spot valuable domain names, Rick has a track record that speaks for itself. His latest acquisition, Weapons.com, is yet another testament to his domain prowess. What makes this acquisition even more interesting is the partnership he forged with veteran domain investor Michael Berkens.
The Acquisition
Rick Schwartz made the announcement on Twitter, as he often does with his domain acquisitions. The domain in question, Weapons.com, was acquired for a modest sum of $45,750. While this may seem like a relatively low price for a domain with such a powerful and versatile name, it’s important to remember that the value of a domain is often determined by its potential use and market demand.
Rick’s decision to acquire Weapons.com at this price point indicates his belief in its future potential and its ability to become a valuable asset in the domain portfolio. He adds “Weapons.com is a life-changing domain name.”
The Partnership with Michael Berkens
What makes this acquisition even more intriguing is the collaboration between Rick Schwartz and Michael Berkens, another prominent figure in the domain industry. Michael Berkens is well-known for his keen eye for valuable domain names and has an impressive track record of domain investments.
Rick revealed on Twitter that Michael Berkens was the one who found the domain name Weapons.com, making him an integral part of this acquisition. Rick and Michael chose to partner on the purchase, with Rick holding 71.12% ownership of the domain, and Michael owning the remaining 28.88%. Rick adds “I couldn’t do it without my research department, Mr. Berkens. He is the one that made the discovery. I was just the one that pulled the trigger.”
This partnership highlights the collaborative nature of the domain industry, where experienced investors often work together to maximize their chances of success. It’s a testament to the strength of the domain community and the relationships that can be forged within it.
The Potential of Weapons.com
While the acquisition price of $45,750 may seem like a bargain, the true value of Weapons.com lies in its versatility. A domain name like Weapons.com can be used in various ways, catering to a wide range of industries, including the firearms industry, self-defense, security, and even the gaming world.
Ricks said “this is not a 7 figure domain name. This is an eight figure domain name. And to develop it can easily be worth 9 figures.”
With Rick Schwartz and Michael Berkens at the helm, it’s likely that Weapons.com will be strategically sold to a party interested in harnessing its potential at a 8-figure purchase price. The domain’s memorable and brandable nature makes it a valuable asset that could attract significant attention in the future.
To your domaining success,
@AndrewHazen & @DomainSuccess
